Einar Willumsen

Einar Willumsen

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Great tasting juice drinks

Consumer desire for healthy and great tasting beverages has meant an increase in consumption of juice drinks. Juice drinks come in many styles, formats, colours and taste variants. One the most popular types and fastest growing is dilutables.

Dilutables are sold in concentrate form and they are then mixed with water for consumption. Typically the concentrate is diluted 9 parts of water to 1 part of concentrate.

The main reason for the popularity of dilutables is that they offer a variety of low cost, easy to use, reliable, and great tasting juice drinks.

Showcasing in Hall S2, stand D16, Dubai World trade Centre, from November 6-8.