Cider
Where tradition, craftsmanship, and innovation converge
Enter a diverse and delightful world of fermented fruit beverages to a growing audience
The global cider market is a rapidly growing segment within the alcoholic beverages industry. This growth is driven by increasing consumer demand for natural, lower-alcohol, and sugar-reduced options. Cider appeals to a wide range of demographics and has a strong presence in traditional markets such as the UK, Ireland, and France. Its popularity is also expanding in North America, the Asia-Pacific region, and Eastern Europe. The market offers a wide selection of flavours, from traditional apple and pear to innovative blends that incorporate berries, spices, and exotic fruits. Growth in the cider market is fuelled by rising health consciousness, premiumisation trends, and the increasing availability of craft and artisanal ciders, making it a competitive and diverse market.
Why flavoured cider exists.
The allure of sweeter fruit ciders and the ongoing influx of exotic flavours continue to captivate consumers, serving as enticing entry points. Despite a substantial number of enthusiasts embracing flavoured and fruit-infused ciders, overall expenditure and volume remain relatively modest. A decade since the introduction of the dark berry cider sub-category, it has exhibited remarkable growth, stabilising at around one-third of the entire cider market. While opportunities for overall growth in flavoured ciders are limited, the dark berry variant maintains a significant share within the segment. Currently, there are no apparent indications of a singular flavour profile emerging as a major hit among cider enthusiasts.
Our mission is to understand the newest category and market developments, as well as flavour trends, to deliver value to our partners. Understanding target markets, sales strategies, and sales channels to identify opportunities is fundamental. However, the flavour possibilities are endless.
The global market revenue for cider, perry, and rice wine reached 85 billion U.S. dollars
Statista I Forecast the value of cider worldwide from 2016 to 2023
The market
The cider market shows a steady growth momentum primarily driven by the UK, Spain, and Germany*. As such Cider is still predominantly driven by European volume growth. As such Western and Eastern European countries account for 56,7% of the regional share of consumption globally.
The market is expected to grow to 133.9 Billion Dollars
$
By 2028
Cider is still driven by European volume growth
%
Western and Eastern European countries account for 56,7% of the regional share of consumption globally.
UK is by far the lading market measured on volume and per capita consumption
L
UK market accounts for a per capita consumption of 12,04 liter.
Statista I Forecasted the value of cider worldwide from 2016 to 2023
AICW I Cider Trends 2023
Westons I cider report 2023
Product offering - Innovating Cider flavours
Highly skilled flavourists can help you introduce just the right product for your markets. To us, aroma is not just another cider ingredient; it’s an experience. We are on a mission to develop and market new taste experiences for consumers. Our flavourists are equipped with a vast taste toolbox filled with extracts, distillates, and beverage-approved flavouring substances to create the most unique flavour profiles. We craft exclusive and bespoke cider flavours that replicate and match existing tastes, while constantly experimenting with new taste sensations. This ensures that each sip is not just refreshing but also a discovery for the palate.
Types of Sweet Flavoring
