A selection of Nordic berries
From the world's Nordic flavour house
Part of a viking's diet
Wild fruit and berries grew abundantly in the Viking period. The Vikings could supply themselves with raspberries, bilberries, arctic cloudberries, wild apples, and hazelnuts from the forests. Long before the emergence of health-conscious consumers, The Vikings knew about the health benefits of eating apples and berries. Nordic berries are not only tasty but they are also loaded with health benefits such as fiber, protein, vitamins, minerals, and antioxidants.
Not only does berries have a healthy halo and lots of positive connotations to their name. There is also a wide pallette of berry flavours to be explored with at least 52 common varieties available.
Sports and energy drink launches
Over the last five years, berry flavours have emerged as a prominent choice in sports and energy drinks, offering a wide array of tastes from sweet strawberries to tangy blackberries. These flavours have become a key driver of new product innovation, while the broader category of fruit flavours has grown in dominance. At the same time, citrus flavours have decreased in popularity, making way for the fresh and appealing profiles of berry-based drinks. Health-conscious consumers are particularly drawn to the inherent nutritional value and vibrant taste of berry ingredients.
Source: Mintel I A year of innovation in sports and energy drinks
EW range of Nordic Berries
Nordic berries, native to the Scandinavian region, thrive in cold environments. These berries have been essential to local diets and traditions for centuries, valued for their rich nutrients and distinct flavours.
Other popular berry flavours
